How Russian is useful for business

There are many reasons why people start to learn the Russian language. Some are really interested in Russian culture, some would like to dive into Russian classic literature, some are travelers and want to feel comfortable during their journey to a Russian-speaking country. But what about Russian for business purposes? Can it be useful for business? The answer is yes! And here is why.

Russian customers and partners

Russia is a growing economy and the most inhabited country in Europe with a population of nearly 150 million residents. Russian customers are now a part of the international market and many companies around the world are trying is to get their attention. It’s not a secret that many Russians don’t speak English or any other foreign language fluently, especially outside big cities like Moscow and St. Petersburg. If you would like to have more Russian-speaking customers, it would be great to speak to them in their language. So if you address your Russian-speaking customers in Russian, their loyalty will rise significantly.

Important language for science and technology

study russianRussian science is a direct successor of Soviet science, which achievements and investment in scientific knowledge are undeniable. A great number of scientific publications is made in Russian, especially in such areas as chemistry, physics, mathematics, and biology.

Computer science and software engineering is also developing fast in Russia and attracting many young specialists. So if your business is connected with science, it might be a good idea to have an access to Russian science and publications as well.

 

Russian modern culture

Have you seen many Russian movies or TV series lately? No?  You will! Russian popular culture is developing really fast nowadays and the quality of the product is high. Recently Netflix has bought Russian TV series “To the Lake” (Russian title is “Эпидемия”) and there are much more titles to come! Modern Russian literature also deserves the attention of foreign publishers, there are many talented authors that need to be known around the world. Viktor Pelevin, Boris Akunin, Ludmila Ulitskaya to begin with. Of course, you can learn Russian to enjoy these works in their original language. But if you work in the entertainment or publishing sector, Russian can be a really good investment in your business.

Russia is a developing economy

Russia is a developing economy and Russian-speaking partners will also value your knowledge of their language. Russia is known to be one of the largest producers of natural resources and raw materials, but there is also growth in other economic sectors. Science, technology, education, retail, bank sector, real estate – many of these spheres are working with foreign companies and specialists. We think it’s essential to study Russian, if you are going to work in a Russian-speaking country, you will feel much more confident in this new ambient!

 

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Maria Savushkina
08.04.2021
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